Heat Pumps, Renewables & Other Hot Stuff
Partner
Services
Science communication,
Systems modeling,
Project Management,
Editing & Writing,
Book Design,
Infographics, Illustration

Our infographic colouring book makes the European heating transition easy to understand.

About this project
Heating is political. Heating is complex. And heating is key to Europe’s climate goals.
“Heat Pumps, Renewables & Other Hot Stuff” makes all of this visible – clear, well-researched, and visually striking.

Between data and debates, urban districts and heat networks, tech myths and political narratives, this book unfolds a panoramic view of Europe’s heating transition. Through illustrations, infographics, and storytelling, it invites readers across 68 pages to rediscover the most urgent – and most overlooked – dimension of the energy transition.

What does it mean when entire cities operate without fossil fuels?
What does a smart, renewable heating network look like – and who benefits?
What role do heat pumps really play, and what’s behind the common misconceptions?

This book is not a technical manual. Nor is it an activist’s playbook.
It’s a visual compass for anyone interested in the future of heat – whether professionally, politically, or personally. With sharp design, vivid metaphors, and solid research, it captures the current debate, key technologies, policy frameworks, and social potential – in a format that invites both reflection and the occasional smile.
Europe’s blind spot in climate policy
Heating accounts for nearly half of Europe’s energy consumption – yet its decarbonisation still lags far behind electricity and mobility. In Germany, a heated political debate rages around supposed “boiler bans,” while at the EU level, the heating transition receives far too little attention.

This is where the project comes in: a colouring book designed to reach policymakers, NGOs, and industry associations – making a complex topic accessible and engaging. Unlike traditional materials, it aims to spark curiosity, stick in people’s minds, and clearly position heat pumps as a key technology for climate action.
From artefact to argument
The result is a 68-page infographic colouring book featuring 30 thematic double-page spreads that combine technical explanations, myth-busting, real-world examples, and future visions.
Hand-drawn illustrations and the recurring character “Pumpi” help translate abstract concepts into relatable stories. A thermo-sensitive ink on the opening page reveals the inner workings of a heat pump when warmed.

The book functions as a stand-alone communication artefact – with individual spreads designed to be used in presentations. Its tactile quality and unexpected format deliberately break with conventional policy materials, offering a playful yet well-researched entry point into the heating transition.
Get your free PDF copy of Heat Pumps, Renewables & Other Hot Stuff
Fill out the form with your contact details – your personal download link will be available immediately after submission.
Use permitted for non-commercial purposes only. Single pages may be shared on social media – please always include the book title Heat Pumps, Renewables & Other Hot Stuff, the creator Ellery Studio, and a direct link to www.ellerystudio.com.
The colouring book for grown-ups – as a communication strategy
A colouring book for adults creates a productive kind of disruption. This unexpected format sparks curiosity, leaves a lasting impression, and attracts positive attention. The act of colouring shifts how we engage with content: it slows us down, draws attention to details, and invites a more playful approach to complex topics.

Amid a sea of policy papers, this physical artefact becomes an icebreaker. In an age of digital overload, analogue objects have unmatched impact – you can hold them, flip through them, leave them lying on your desk, pass them on. You can’t just click them away.
Excitement for the energy transition
Heat Pumps, Renewables & Other Hot Stuff is, in a way, the sequel to our Infographic Energy Transition Coloring Book. Few of our projects have made waves quite like that evergreen publication – an innovative format that set new standards in science communication, won nearly every major infographic design award, and ended up in the hands of not just one, but two chancellors.
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